US Advertiser Uses SAND ELT and SAND to Manage Growing Data Volumes for Comprehensive Analysis of Online Campaign Performance
For a large US advertiser, the ability to analyze data about internet users’ response to advertisements is crucial to business success. Timely analysis of clickstream data permits accurate evaluation of online campaign performance, which in turn enables well-informed deci- sions about future marketing efforts. However, as the number of users…
Leading Internet Provider AOL Germany Relies On SAND
AOL Germany is one of Germany’s leading internet service providers. Part of AOL Time Warner, the world’s largest media group, it was founded in 1995 in Hamburg and currently employs a staff of 1,250 at three separate locations. Its internet offerings include brand names like AOL, CompuServe and Netscape that…
With the SAND Solution AEGON’s Marketers Enjoy Easy Access to Customer Data
AEGON is one of the world’s largest insurance groups, with over 24,000 employees worldwide, and major operations in the United States, the Netherlands, the United Kingdom, Hungary, and Spain as well as numerous other countries. With the SAND solution — implemented in less than three weeks — AEGON’s marketers enjoy…
Deutsche Post Direkt Relies on SAND Data Management Platform for High-Performance Online Analysis of Prospects and Address Counting
Deutsche Post Direkt GmbH is a legally independent subsidiary of Deutsche Post AG spe-cializing in customized services for address and document management. The company ranks as one of the leading vendors in the field and employs approximately 380 people at its sites in Bonn, Mannheim, Leipzig, Cologne, Unna and Einbeck….
SAND Opens Up Financial and Traffic Data for Analysis at 407 ETR (Express Toll Route)
407 International Inc. is the sole shareholder, operator and manager of 407 ETR, the world’s first all-electronic open access toll highway extending 108 kilometers east-west, just north of Toronto. 407 International Inc. is owned by a consortium comprised of the Canadian subsidiary of Cintra Concesiones de Infraestructuras de Transporte (co-owned…